Different types of candles are in high demand in religious events, restaurants, and homes. Therefore, businesses preparing and providing candles in the market need to present them safely and elegantly. Custom candle packaging is equally beneficial for both these purposes and several other benefits. Fluted cardboard and bux board materials are ideal for this kind of packaging.
The appeal of these boxes raises with the addition of die-cut windows, foiling, scoring, perforation, and embossing. Businesses can choose desired custom options along with custom sizes and designs. Also, this packaging fulfills all marketing and branding needs because of the great printing abilities of mentioned materials.
Cardboard and eco-friendly bux board easily pass through all types of printing technologies like digital and offset printers. On the other hand, adding a luxurious and professional look is easy using gloss and matte finishes.
The use of candles is still trending and even growing in this era of fancy lighting options. There is a race between brands having specialties in candle manufacturing. Therefore, all of them try to become prominent using custom candle packaging. However, there are certain things to care about while buying this packaging. Ignoring those aspects can damage brand repute later on or provide fewer benefits. Below is a list of all such factors that you should avoid while buying it to get the maximum.
Compromising custom candle packaging quality:
Everyone wants to save some money while getting the candle boxes or any other box. But, there are particular ways that you should evade for reducing the costs. Never compromise the quality of your packaging by reducing the amount of material used. It will reduce the thickness of walls that could damage the fragile candles.
Rather use sturdy cardboard or with some additional layers of it to ensure safe shipping. It will keep them protected during stacking or facing jerks during shipping. Moreover, such quality packaging will keep them safe from environmental factors like gradually changing temperature conditions. Buyers love buying candles in packaging that has a longer life cycle.
Buying from local inexperience providers:
Choosing a candle box packaging manufacturing partner is also a factor that needs enormous attention. Often businesses partner with the local manufacturers having obsolete technologies and less experience. Such entities lack the ongoing trends and provide a creative solution.
Hence, never go with such partners that are unable to provide a customized solution according to the requirements. Instead, check for the online marketplaces where you will find many experienced service providers. Please go through the feedback left by their previous clients and choose one that has a specialty in providing boxes for candles.
Leaving the external surface blank:
Another mistake that some businesses make is leaving the candle boxes wholesale blank. However, it can provide a great advantage in grabbing customers’ attention in retail and online stores. There are several candles like the tapper, decorative, tea light, pillar, and candles for aromatherapy.
You can categorize these types, and hence people could easily find their desired type of candles. Moreover, you would need to guide people for the necessary instructions for the proper care. Finally, create an inspiring design that could motivate buyers quickly for purchase.
Ignoring the branding aspect in the design:
Packaging is an excellent tool for business branding that provides more productive results at almost zero expenses. However, ignoring it and looking for candle boxes near me with an ordinary design will miss you a branding opportunity. Make the branding elements much visible by displaying them at prominent positions.
For example, say your brand’s logo on the front wall in the upper centric position. Logo display will strengthen consumers’ trust in your services and ultimately win you, loyal customers. Moreover, print all data about your online presence, past achievements, and future goals in a tagline.
Buying limited custom candle packaging:
Business experts always recommend avoiding buying the packaging in limited portions. It becomes essential in the case of candles. Always ask your partners for the wholesale candle boxes for having an additional stock in times of need.
Sales of the candles see a boom, specifically on the arrivals of religious events like Christmas and other occasions. Meanwhile, the packaging firms get busy fulfilling the stock of their clients. Thus, you should always buy it in bulk to avoid inconvenience. Moreover, buying it in small chunks will cost higher manufacturing, printing, and shipping. On the other hand, firms offer special discounts on bulk buying. Hopefully, this precise guide will have aware of you of the possible results of making the mentioned mistakes while buying custom candle packaging. Therefore, always look for these factors and ensure none of them is on your list. This way, you would see several positive indications to lead your business to success.